Chapter 5

Am I seeking the truth, or seeking agreement?

Tôi đang tìm sự thật, hay tìm người đồng ý?

The chapter's question

After ten conversations, what do I honestly conclude?

Big idea

Founders are best at convincing themselves, and that is the biggest risk at this stage.

In this chapter

  1. Part 5.1

    Grouping What You Heard

    How many themes do ten conversations fall into?

  2. Part 5.2

    What You Didn't Want to Hear

    Is there a signal I am ignoring?

  3. Part 5.3

    Kill, Change, or Continue

    What evidence separates these three options?

  4. Part 5.4

    Recording It for Later

    Where do I write this conclusion down?

The reading for this chapter is inside Conan School

This chapter has 4 readings, with case stories and exercises. Chapter 1 of Is the Problem Real is free to read right here.

Read in Conan School

Chapters of Is the Problem Real

  1. 1.Has anyone tested what I'm surest about customers?
  2. 2.Can I trust praise from people who know me?
  3. 3.They said they'd buy, so why didn't they?
  4. 4.The problem is real, but will anyone pay?
  5. 5.Am I seeking the truth, or seeking agreement?