A Seller's Cash
Who this book is for
Người bán lẻ và bán online ở Việt Nam, bán trên sàn, bán qua mạng xã hội, có cửa hàng nhỏ hoặc bán thương hiệu riêng; quy mô từ một người tự đóng gói tới đội mười người và một kho thuê.
Sound familiar?
- Monthly revenue looks high while the account is empty, because the money sits in stock and with the platform.
- Doesn't know what a night's worth of orders leaves after fees, shipping and returns.
- The platform holds funds for weeks while suppliers want paying now.
- Business money and personal money share one account.
After reading, you can
Help a seller see where their money actually sits and how long it lasts.
Each chapter answers one question
Chapter 1: If I have money, why can't I spend it?
Right now, how is my money split between the bank, the marketplace, stock and receivables?
An online seller's money sits in four places, and only one of them can be spent.
Chapter 2: Can I manage money without full financial reports?
Which four numbers must I know by the fifth of every month?
You do not need a full report; you need four correct numbers, read regularly.
Chapter 3: Can selling more leave me shorter on cash?
How many days pass between paying for stock and the sales money coming back?
The days between paying for stock and receiving sales money decide how much capital you need.
Chapter 4: Can I tell shop money from household money?
How much am I paying myself, and on which line does it sit?
Withdrawing money at will is the fastest way never to know whether you are profitable.
Chapter 5: Between two shipments, how long can I hold out?
If revenue halved for three months, could I survive?
Online sellers die from running out of cash between two shipments, not from running out of orders.