Chapter 5
Is someone who never visits still our member?
Người không bao giờ tới phòng có còn là khách của mình?
The chapter's question
Do I want to serve people who will never come to the gym?
Big idea
Online opens up customers who can never come to the gym, and that is a different business.
In this chapter
Part 5.1
A Different Audience
What does a remote member need that an on-site member does not?
Part 5.2
How Operations Differ
What does serving this group require in addition?
Part 5.3
Whether to Do It at All
Does this pull me away from the main business?
Part 5.4
Testing Small
With how many people do I test before scaling?
The reading for this chapter is inside Conan School
This chapter has 4 readings, with case stories and exercises. Chapter 1 of Training Beyond the Room is free to read right here.
Read in Conan School