Chapter 3

Post every day, or post less and better?

Đăng mỗi ngày, hay đăng ít mà đáng đọc?

The chapter's question

If I could make only three pieces of content this month, what would they be?

Big idea

Ten average pieces take more time than three good ones and deliver less.

In this chapter

  1. Part 3.1

    Your Best Performers

    What do my three best pieces have in common?

  2. Part 3.2

    Updating Instead of Creating

    What does updating an old piece cost compared with writing a new one?

  3. Part 3.3

    One Idea, Many Formats

    How many formats can one idea become?

  4. Part 3.4

    What to Stop Doing

    Which kind of content should I drop entirely?

The reading for this chapter is inside Conan School

This chapter has 4 readings, with case stories and exercises. Chapter 1 of Content That Does a Job is free to read right here.

Read in Conan School

Chapters of Content That Does a Job

  1. 1.What is this post actually for?
  2. 2.High views, but did the content do its job?
  3. 3.Post every day, or post less and better?
  4. 4.If nobody objects to it, does it help anyone?
  5. 5.What happens to content when inspiration runs out?