Chapter 3
Is an optimistic forecast confidence or self-deception?
Dự báo lạc quan là tự tin, hay tự lừa?
The chapter's question
How far off was last month's forecast from the result?
Big idea
An optimistic forecast ruins the whole company's plan, and the salesperson loses credibility first.
In this chapter
Part 3.1
Three Levels of Confidence
By what levels of certainty do I categorise opportunities?
Part 3.2
Evidence for Each Level
What lets me call a deal certain?
Part 3.3
Your Personal Error Rate
Do I tend to be optimistic or cautious?
Part 3.4
Delivering Bad News Early
When I know I will fall short, when do I say so?
The reading for this chapter is inside Conan School
This chapter has 4 readings, with case stories and exercises. Chapter 1 of The Pipeline is free to read right here.
Read in Conan School