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Chương 1
The client's photo: a demand, or a clue?
Start with one question. Open one section. Read one story. Come back anytime.
Chapter Question & Big Idea
Chapter Sections / Các phần học
1.1
What They Like About It
1.2
What That Photo Costs
1.3
Three Budget Levels
1.4
Naming the Gap in Numbers
Read chapter 2
They approved the drawings, so why the surprise?