Chapter 2

Is the cheapest carrier really the cheapest?

Hãng ship rẻ nhất có thật là rẻ nhất không?

The chapter's question

What share of deliveries does my carrier make on time?

Big idea

The cheapest carrier on the rate card is not the cheapest once returns and lost parcels are counted.

In this chapter

  1. Part 2.1

    Measuring On-Time Delivery

    How do I measure my on-time delivery rate?

  2. Part 2.2

    Weight and Zone Pricing

    How much more expensive are orders going to distant provinces?

  3. Part 2.3

    Loss and Compensation

    How does the carrier compensate me when goods are lost?

  4. Part 2.4

    Using Two Carriers

    Should I split orders between two carriers?

The reading for this chapter is inside Conan School

This chapter has 4 readings, with case stories and exercises. Chapter 1 of From Shelf to Doorstep is free to read right here.

Read in Conan School

Chapters of From Shelf to Doorstep

  1. 1.Why worry about a few cents of packaging?
  2. 2.Is the cheapest carrier really the cheapest?
  3. 3.Are buyers angry about delays, or about silence?
  4. 4.Is a broken order a lost customer, or a chance?
  5. 5.Is delivery the end of the sale, or the start?