Chapter 3

Is a moat found, or deliberately built?

Hào bảo vệ doanh nghiệp tự có, hay phải đào?

The chapter's question

How do you build a moat that competitors cannot copy or overcome?

Big idea

Monopoly is not a natural position - it is intentionally built through moats. There are 4 types: brand, switching costs, network effects, and cost advantages.

In this chapter

  1. Part 3.1

    4 Types of Moat

    Scoring your four types of moat from 0 to 10, what is your total out of 40?

  2. Part 3.2

    From Labor to Capital

    What percentage of your time this week can you give to building one asset, and how many months until it pays back?

  3. Part 3.3

    Monopoly Strategy Design

    Who, where and with what need is the first niche you will dominate in the next six months?

The reading for this chapter is inside Conan School

This chapter has 3 readings, with case stories and exercises. Chapter 1 of Monopoly Strategy - The Art of Building Competitive Moats is free to read right here.

Read in Conan School

Chapters of Monopoly Strategy - The Art of Building Competitive Moats

  1. 1.Is beating competitors the right goal?
  2. 2.Can hard work beat a bad industry structure?
  3. 3.Is a moat found, or deliberately built?