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Chương 1
Is that what users want, or the loudest voice?
Start with one question. Open one section. Read one story. Come back anytime.
Chapter Question & Big Idea
Chapter Sections / Các phần học
1.1
Claims Without a Source
1.2
The Imagined User
1.3
The Loud Big Client
1.4
The Boss as a User
Read chapter 2
Can one small call beat a big research project?