When I have booked a time, I want it kept, so I do not lose half a day waiting for someone who may not come.
Khi tôi đã hẹn một khung giờ, tôi muốn nó được giữ đúng, để không phải bỏ cả buổi chờ một người có thể không tới.
Job context
- Who
- Someone booking a service at home
- When
- On the appointed day
- Trigger
- A missed appointment with no notice
- Situation
- The schedule is optimised for the provider's route
- Constraints
- Time off work is needed to be there
5 Pains
The appointment window spans half a day
HighSo half a day of work is lost.
Root cause: A wide window makes the provider's routing easier
Not told when they are running late
HighSo the waiting continues.
Root cause: No channel connects whoever is en route with whoever is waiting
A missed appointment means rebooking from scratch
HighAnd another two weeks.
Root cause: There is no priority for someone already let down once
Nobody compensates the loss
MediumWhile a missed appointment on your side is charged.
Root cause: The obligation in this arrangement runs one way
No idea who is coming
MediumAnd they must be let into the house.
Root cause: The work is usually subcontracted to someone else
5 Desired Outcomes
Have a narrow appointment window
FunctionalBe told as soon as anything changes
FunctionalBe prioritised after being let down
SocialBe compensated when they bear the loss
FunctionalKnow in advance who is coming
Social
5 Existing Solutions
A solution is not the same thing as a product, a customer can hire a behaviour or a workaround too.
Call to confirm that morning
BehaviourRemoves some uncertainty, at one more call each time.
Take the first slot of the day
WorkaroundThe least likely to slip because nothing has accumulated, and everyone wants it.
Have someone else wait at home
BehaviourTransfers the cost, still someone's time.
Choose a provider that pays for delays
ProductPuts the cost with the right party, and very few offer it.
Read reviews about punctuality
BehaviourThe only signal available beforehand, buried among reviews about everything else.
2 Opportunity Gaps
A wide window lowers the provider's routing cost and raises the customer's waiting cost, and only one of those appears in a ledger.
Why existing solutions fail: Providers optimise the number they pay and cannot see the number the customer pays, so every efficiency gain shifts more waiting to the other side, a transfer that appears nowhere as a cost.
Potential opportunity: Selling a narrow window as a priced item, so waiting has a number and someone pays it.
No channel connects whoever is en route with whoever is waiting, though both hold a phone throughout.
Why existing solutions fail: Notifying a delay costs the time of whoever is late and benefits only whoever is waiting, so it is always the thing skipped, and parcel delivery solved this while home services did not.
Potential opportunity: Automatic location-based notification, so telling does not depend on someone in a hurry.