Chapter 5

Is one win worth more than a year of notes?

Một lần thắng đáng giá hơn một năm ghi chép?

The chapter's question

What does my team remember from last year's experiments?

Big idea

The value of experiments lies in a log kept over months, not in one win.

In this chapter

  1. Part 5.1

    The Experiment Log

    What should each experiment record so later readers can understand it?

  2. Part 5.2

    Hit Rate

    What share of my team's hypotheses turned out to be right?

  3. Part 5.3

    Sharing Failures

    Which failed experiments are worth telling the whole company about?

  4. Part 5.4

    Ethics of Testing

    Which experiments should not be run even if they could be?

The reading for this chapter is inside Conan School

This chapter has 4 readings, with case stories and exercises. Chapter 1 of Experiments With Few Users is free to read right here.

Read in Conan School

Chapters of Experiments With Few Users

  1. 1.If any result fits, why run the experiment?
  2. 2.Can we still experiment with so few users?
  3. 3.Is A/B testing the cheapest way to learn, or priciest?
  4. 4.Is an early win skill, or just luck?
  5. 5.Is one win worth more than a year of notes?